Free tool

Free viral video analyzer

Paste a Reel or TikTok URL (or its hook) and get an instant virality score + concrete fixes.

Provide at least a URL OR a hook/caption.

This free viral video analyzer scores Instagram or TikTok content across 4 axes (hook, retention, shareability and trend fit) and returns a score out of 100 with concrete actions. Built for creators and OFM agencies who want to know what will perform before they post.

How does the viral analyzer work?+

It scores your hook, expected retention, share potential and trend fit for your niche, then computes an overall score out of 100 and gives prioritized fixes.

Do I need a URL or can I just paste the hook?+

Both work. The most reliable approach is to paste the hook (first 1-2 spoken seconds) or caption alongside the URL.

Can I analyze a whole account, like a competitor's?+

Yes. The "Analyze an account" tab audits the last 30 posts of any public Instagram or TikTok account (yours or a competitor's) and returns an overall viral score, posting consistency, viral outlier rate and the top 3 posts. Limit: 1 account per day, so pick an active account (at least 3 posts in the last 30 days).

Is it really free?+

Yes, the analyzer is free. To continuously detect viral content in your niche and generate briefs for your VAs, upgrade to Viral Manager (7-day free trial).